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Introducing the new Contractor Marketing Flywheel concept. The traditional marketing funnel has served us all well, but here we reveal some key strategic marketing shifts...
Monday, December 9th, 2019
Are you leveraging online video content in your contractor marketing efforts? If not, next year is a good time to start.
Wednesday, December 4th, 2019
There has been much conversation around the possibility. Read on to see where the Treehouse stands on this for contractor marketing.
Monday, November 18th, 2019
One of our partners, Twilio came to visit us. Be sure to read about what we are working on with them to better serve our contractor network.
Friday, November 8th, 2019
Join us as the Treehouse discusses how understanding data on phone usage can improve customers' mobile experience.
Monday, November 4th, 2019
Google recently replaced the "Average Position" metric in paid search with something new. Discover what this means and how the Treehouse is using this.
Thursday, October 31st, 2019
The Treehouse was extended an invite to Google Headquarters to attend the Home Services Summit. Read on to discover what was learned in this closed event.
Monday, October 28th, 2019
Software development is key to powering the engine that drives website performance. Read on to find out how powerful the software engine is of the Treehouse.
Monday, October 21st, 2019
Digital marketing is starting to encroach on traditional advertising channels, learn how the Treehouse is working to help Contractors to stay ahead of the wave.
Tuesday, October 15th, 2019
The average mobile website takes 15.2 seconds to load. Find out how we succeeded in reducing this to less than 1 second for our contractor sites.
Friday, October 11th, 2019
A free website sponsored by Google? It sounds like a great idea. It even sounds like it'd be a good SEO tactic. The truth is, however, that the G Suite feature 'Google Bu...
Friday, August 2nd, 2019
Have you ever wondered how Yelp's policies can prevent a company from asking for reviews? Click to learn more about their review policy and what it means for your company...
Wednesday, July 31st, 2019
Did you know that Google changes its algorithm about 500-600 times per year? This week's updates on speed and mobile are important ones. Click to learn a bit more and how...
Monday, July 29th, 2019
There are a lot of platforms out there claiming they can help you dramatically increase the number of reviews on sites like Facebook, Yelp, and Google. These review aggre...
Monday, January 22nd, 2018
Your Google My Business Listing is a vital part of your online brand. The latest announcement from Google states that video is now supported on the platform. Learn more a...
Tuesday, January 16th, 2018
Facebook CEO Mark Zuckerberg just announced a major change to a user's organic news feed. Facebook will begin to prioritize or weigh posts from friends and family over bu...
Friday, January 12th, 2018
Voice Search is on a steady rise in popularity, accounting for over 50 percent of all search by 2020. However, still not much is known about what this means for optimizin...
Wednesday, January 3rd, 2018
Negative reviews can seriously tarnish a company's lead flow and overall online appearance. However, a new Google update has made one type of negative review much easier ...
Tuesday, January 2nd, 2018
The Treehouse Internet Group is hosting a free event at the Seymour office to discuss the future of SEO and site conversion.
Tuesday, December 5th, 2017
As you know the Treehouse is always looking to innovate and our Programming team has been hard at work, and there are a lot of updates to report! Check it out
Friday, November 17th, 2017