Google Local Service Ads

GLSA for Contractors

Paid ads that appear above PPC ads and help local service businesses collect leads directly through phone calls.

The Treehouse offers two options for running Google Local Service Ads

Treehouse Set Up *Basic set up only*

  • $500 initial set up fee - Treehouse will create GLSA profile
  • Ad account is passed over to the business owner; they are responsible for:
    • Listening to/Processing Calls
    • Budget & payment management
    • Business profile updates
    • Pausing ad campaign if necessary

Treehouse Manage

  • Treehouse charges 15% of total ad spend
  • Treehouse manages ads:
    • TH Listens to/Processes Calls
    • TH provides monthly reporting on the number of leads charged and appointments booked from leads charged.
    • Budget & payment management. Similar to Pay-per-Click, we are able to fluctuate the budget based on the needs of the dealer.
    • Actively checking each business profile to ensure all information is still up to date. (Such as services provided, service areas, business description/bio, photos, name, address, phone number, URL, and business hours).
    • TH will pause campaign if needed. Please allow 48 hours notice from request to completion.

In order to be set up, Google requires the following:

  • Proof of insurance verification
  • Any active licensing for the business that is required by the state(s) being serviced
  • Background check of the business owner
  • Customer reviews to be submitted directly to their specific Local Services Ad campaign
  • Budget

Confirm Eligibility in Google-approved Markets

Contact your Account Manager to find out if GLSA is available in your area/for your business or check out https://ads.google.com/local-services-ads.

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